Inked Magazine Generates Thousands of New Sales for their Tattoo Illustrations Book

Case Study: Inked Magazine

Inked Magazine is a popular tattoo lifestyle magazine that offers a variety of tattoo-related content and products. They came to us seeking help with promoting and generating sales for their tattoo illustrations book "All of me is illustrated" by Ray Bradbury.

Project Overview

Inked Magazine had published a unique and artistic tattoo illustrations book by Ray Bradbury, but they were struggling to generate enough sales and promote the book to their target audience. They needed a comprehensive marketing strategy that would help them increase awareness and generate sales for the book. Our team was tasked with developing and executing a multi-channel marketing campaign to achieve these goals.

Marketing Campaign Structure

To achieve Inked Magazine's goals, we developed a multi-faceted marketing campaign that included the following tactics:

• Facebook and Instagram ads targeting tattoo enthusiasts and book lovers, showcasing the unique and artistic illustrations in the book
• Google Ads campaigns targeting individuals searching for tattoo art and book purchases
• Email marketing campaigns to engage with current and potential customers and promote the benefits of purchasing the book
• Influencer marketing campaigns to leverage the reach and influence of popular tattoo artists and bloggers to promote the book

We also implemented advanced tracking and analytics to monitor the performance of each campaign and make data-driven decisions to optimize our efforts.

Results

Our multi-channel marketing campaign for Inked Magazine's tattoo illustrations book was a resounding success, achieving the following results:

• Thousands of new sales generated for the book
• Increased awareness and interest in the book among tattoo enthusiasts and book lovers
• Positive reviews and feedback from customers who purchased the book

Our multi-faceted marketing approach allowed us to reach a wide audience and generate significant interest in Inked Magazine's unique and artistic tattoo illustrations book. By promoting the benefits of purchasing the book and showcasing the unique illustrations, we were able to generate thousands of new sales and increase awareness of the book. The facebook and instagram marketing campaigns also helped to leverage the reach and influence of popular tattoo artists and bloggers to promote the book and generate even more interest among target audiences.